First foodie interview of 2013: Get to know Whitney Heinrich of CRAFTED.
|Whitney, in action, at an event with her treats.|
Get to know Whitney, read my interview below:
1) What 'sparked' your love of baking and creating sweet things?
What sparked my love for baking was when I was working at a local coffee shop in high school and I would bring in cupcakes, and people would rave about them and tell me I should be selling them. I hadn't thought about that as a profession before, but at that moment I was like hey...I could totally do this and be happy forever
2) Describe your experience at the French Culinary Institute.
Going into the FCI I had totally pictured myself becoming a wedding cake designer, it wasn't till I started school and saw how much more was out there. I got really excited when menu planning came along, I knew I had to be the one to come up with my own ideas and not follow others.
3) Why did you start Crafted? What do you hope to do with Crafted?
|Delicious breads are made with love and nice ingredients.|
4) You are a big foodie! What's your favorite restaurant in the Seattle area?
There are so many amazing restaurants, but I think my all time favorite "foodie" restaurant is Crush. I love what Jason Wilson and his team do, I love their service staff, and their pastry chef Lori always keeps me on my toes - I mean come on.. she came up with a Douglas Fir sorbet!
5) What is your favorite sweet treat to eat?
My favorite sweet treat has to be anything that involves the s'mores concept. You can't beat a good s'mores and I think that's why one of the first set of recipes I nailed down were for Crafted's s'mores kit.
|Perfect Valentines Day treats!|
To buy these delicious treats, check out CRAFTED's Etsy Shop: http://www.etsy.com/shop/CRAFTEDconfection
Plus she is social media friendly: